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Brian Jud's book-marketing products and services can increase your sales, revenue and profits
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Marathon Marketing

Get on more TV and radio shows, and sell more books while you are there.

 

 

 

 Take Media Training, with Brian Jud

 

Producer and host of the television show, The Book Authority

Guest on over 1000 television and radio shows

Author and producer of the media-training video program, You’re On The Air

Author of Perpetual Promotion, the book describing how to get on TV and radio shows

Author of It’s Show Time, the book describing how to perform like a pro on the air (and sell more books while you are at it)

 

      You may choose to begin with a free, fifteen–minute initial consultation to determine how and if we can work together. During this initial consultation, we can plan a customized media-training program to meet your specific objectives.

 

 

             If you decide to work with me, there are two parts to media training, and you may choose either or both.

 

Part One shows you how to find the names of people to contact and what you should include in the package you send them.

 

Part Two shows you how to prepare for your appearances, and then we will conduct actual practice sessions showing you how to make the most powerful presentation on the air using your verbal, vocal and visual skills.

 

 

 

Part One (4 hours, $1000)

    Discover how to locate the correct person to contact at any media outlet – local or national. Next, we will create the best “hook for your book,” then build a professional press kit to get the producer’s attention and increase your chances of getting on the show. You will also learn how to…

·   Get producers call you.

·   Appear on shows without quitting your day job.

·   Be on national television and radio shows without leaving home.

·   Perform on the air in your spare time or on weekends.

·   Get a producer's attention in the first sentence of your press release.

 

All authors who complete Part One of Brian’s media training will receive a list of people to contact at local and appropriate national media – television, radio and print.

 

 

Part Two (4 hours, $1000)

 

I will show you specific hints and strategies for performing on the air.

  • Know exactly what you will say before the show starts
  • Refine your words for different audiences
  • Use memory techniques if your mind goes blank
  • Adjust your answers for the amount of time you have on the air

Special hints for radio shows

  • Become the perfect radio guest
  • 13 techniques to use when taking calls from listeners
  • 17 ways to improve your telephone interviews
  • What you need to know before going on any show
  • Find out how to deal with belligerent callers

 

Communicate effectively on television

  • Project confidence
  • Sell more books on the air
  • Use your body language, gestures and facial expressions strategically

 

In addition, you will get this inside information

 

  • The nuances of projecting the desired image verbally, vocally and visually
  • Exercises to help you relax as you drive to the studio. Learn what to do when you arrive. Find out everything you need to know about performing on talk shows, news shows, panel interviews and remote broadcasts
  • Learn where to sit, how to use a microphone properly, use notes effectively and relax
  • Special techniques for projecting a positive, productive image
  • Answer questions flawlessly. Find out how to keep any interview on your agenda without alienating the host or audience
  • Use your voice properly. Learn how to project your voice so you communicate a message that will win the hearts of your audience, and sell more of your books
  • Be an informative and entertaining guest
  • Use voice inflection to really communicate with the audience
  • Project confidence, even when you are nervous
  • Learn the proper way to apply makeup, what clothes to wear, how to gesture effectively and how to use body language to your advantage.

 

All authors who complete Part Two of Brian’s media training will receive…

1)     A guaranteed appearance on the television show, The Book Authority, taped in CT

 

2) A reproducible Peace Of Mind Guarantee certificate to demonstrate to producers that you are        media trained and therefore a more desirable guest on their shows

 

3) A media-training pocket guide with easily accessible reminders for performing on the air – the perfect relaxation device for the Green Room

 

 

        Contact Brian Jud at P. O. Box 715, Avon, CT  06001-0715      (800) 562-4357,   brianjud@bookmarketing.com