Book Marketing Works (BMW) is the leading company in the book publishing industry providing publishers with the leads, guidance and continuing assistance they need to increase their revenue and profits in special sales markets.
Brian Jud
Brian
Jud is an author, book-marketing consultant, speaker, seminar leader,
television host, President of Book Marketing Works and a partner in Premium
Book Company that sells books to non-bookstore buyers on a non-returnable,
commission basis. He is also the Executive Director of the Association of
Publishers for Special Sales (APSS - formerly SPAN).
Brian is the author of How
to Make Real Money Selling Books (Without Worrying About Returns)
This is the ultimate do-it-yourself guide to selling your books to
non-bookstore buyers in large quantities, with no returns. He also wrote Beyond
the Bookstore (a Publishers Weekly ® book), a primer on non-bookstore
marketing.
Brian has also written and published five
titles on career transition that are distributed internationally. He is a
prolific writer of articles about book publishing and marketing. He is a
syndicated columnist and a regular contributor to the IBPA Newsletter, Bound
to Sell, The Authority, The Sales Informer and Book Marketing
Update. He is the author of the eight e-booklets with Proven Tips for
Publishing Success and creator of the series of Book Marketing Wizards. He
is also the editor of the bi-weekly newsletter, Book Marketing Matters.
Brian conducts the bi-weekly Book
Marketing 201® webinars for APSS. He is a speaker in the series of Masters
of Marketing seminars held in cities around North America. His team
conducts daylong, onsite training for a publisher's sales force.
He was the host of the television series The Book Authority that has aired over
650 shows. In addition, he is the author, narrator and producer of the
media-training video program You're On The
Air. He also wrote and published: It's Show Time and Perpetual
Promotion. Brian also conducts media training.
Brian
was an adjunct lecturer of sales and marketing courses for graduate and
undergraduate students at the University of Hartford and the University of
Connecticut. Brian is a regular speaker on marketing topics at IBPA's
Publishing University and for publishing groups around the country. Brian has a
BS degree in Marketing from the University of Cincinnati and an MBA in
Marketing from Xavier University. And he is the founder of the Connecticut
Authors and Publishers Association (CAPA).
Reach Brian at BrianJud@bookmarketing.com or you
can visit the APSS website at www.bookapss.org
or through his web site at www.bookmarketingworks.com